What is Your New Odyssey: An Inward Journey to Imagination?

As children we were creative geniuses who could easily and effortlessly invent and innovate with abandon. Studies report that 95% of healthy children register at the genius level of creativity but that by adulthood, only 2% register at the genius level. As adults, our creative genius may have a thick layer of "adulting" on it, keeping it invisible and unavailable, but it's still there and now is the time to uncover it. Change agents such as technology, climate and globalization make accessing deeper levels of super imagination and creativity practical pathways to a successful future--it's also very fun!

Your New Odyssey: An Inward Journey to Imagination is a new genre television series for adults. Heavily influenced by the public television programs of the 1970s, this series combines fun and immersive multimedia imagination exercises with deeply introspective creativity coaching. Creativity expert and “Imaginovator” Veronica (along with her playful assistant the curly-haired girl) facilitates a safe virtual sandbox in which the viewer can feel the freedom to explore further into the vast plain of imagination without judgement or emotional risk. Each experiential half-hour episode is chock full of surprisingly easy and transformative ways back to our original creativity.

For instance, Kaleidoscope Journeys are not coloring exercises. They are imagination calisthenics using the power of ASMR (autonomous sensory memory response), color, music, rhythmic motion, and unscripted verbal introspection. All you need to do is be willing to be more creative, then relax and watch!

Chris Merry, a 62-year old engineer and Operating Manager of a company in the commercial aviation industry watched a Kaleidoscope Journey and said, "Kaleidoscope Journeys are very surprising! I enjoyed the relaxing experience and didn't realize its effectiveness until it was over. I went very deep into my imagination easily and effortlessly. I mean deep! It inspired and impressed me!"

Episodes also include interactive features like scannable QR codes offering free downloadable resources, coloring pages and more.

In a nutshell, Your New Odyssey is Bob Ross plus Mr. Rogers plus Brene Brown plus Productions by Shaboo for adults!

Now together, let's imagine a world where adults are problem-solvers, are enthusiastic and optimistic for what's next, are accessing their greater potential and valued for it, and where adult-onset doldrums no longer occur. To get there, it starts with feeling safe to explore the vast plain of imagination and to value what may be discovered. Let us begin the journey, let's experience Your New Odyssey.

Note: This online press kit and contact form are intended for use by the media. If you are not a member of the media and are interested in finding out more about Veronica Vargas and Shaboo Prints, please visit her public website at www.ShabooPrints.com. Thank you!

Media Contact:
Andrew Gamboa
Andrew@ShabooPrints.com
+1-323-206-7822

3 Tips to Beat Adult Onset Doldrums

People are aware enough to know they’re unhappy. Their view of the world as a place of hope and possibility has long since waned. When our perceptions change to bleak ones, our futures become shut down and we become depressed. Veronica offers tips to help adults open back up to play, expression, and connection.

Be the Pied Piper to Your Happy Place

We all have our happy place. It’s real; we’ve all felt it – but how do we get back there from here? Find your happy place through the art of play and sharing joyful, uplifting expressions with yourself and others. Veronica explains.

Discover the Power of You

Veronica went from choosing the safe cloak of invisibility and preferring to be unseen to stepping out as the face of her brand. Now, she teaches other entrepreneurs how to become social expressionists who are free to express their real selves publicly and openly – including creating an honest video presence.

Small Details, Big Miracles

Can you find the gold in adverse situations? Magic is everywhere, especially in life’s details. We just have to look, Veronica explains.

Shaboo: The Being Alive Movement

In the vernacular of the moment, “Shaboo” is the equivalent of being “woke.” Veronica explains what it means to “be Shaboo” and how anyone can tap into this movement to rediscover their inner playfulness, creativity, self-expression, and joy.

You Did Everything Right. How’s That Working for You?

If you’ve followed a path of what society told you would make you happy yet you find yourself miserable, it’s time to reignite your heart and make the next chapter lead to happiness and fulfillment.

Be a Good Messenger

There’s a lot of negativity in the world, but each of us can take up the call to be a good messenger. Encourage and inspire others by radiating joy for life. Believe that the world is a benevolent place. Promote the power of unity and oneness. Value your own experience and individuality and share it with the world through your own unique stories. Be a student and a teacher of life.

The Lost Art of Connecting

Look people in the eye and say “hello.” Send a handwritten “thank you” card. Practice deep, active listening – the kind that honors your connection with another. Respond when someone reaches out. Ignite your imagination and make a positive impact on another person.

How to Put Play Back Into Your Life

When we were kids, playing was a natural part of life. As adults though, many of us have lost our connection to the joy of play. In fact, approximately 60% of the adults Veronica works with start out with a strong aversion to play – and she says that means Shaboo Prints is onto something. Using play as the window through which we connect to our real self, Veronica implements Shaboo as a tool to heal the old wounds that keep us jaded and disconnected from joy.

Harnessing the Power of Storytelling

Everything in life has a story behind it. When we share our stories, we connect with others who resonate with our experiences – and they connect with us. In today’s world, people are hungry for the deep, universal truths that can be found in storytelling. Veronica offers tips to help people tell their own stories as well as listen deeply to connect with others’ unique stories, perspectives, and personal truths.

Imagine Your Health, Experience Your Health

The latest scientific research shows that positive imagery has a powerful impact on health and well-being just like healthy foods and body movement do. With negativity trending in the news and on social media – contributing to people’s experience of “dis-ease” – the world needs a positive boost more than ever. Veronica shares how she used positive imagery to transform her own battle with cancer.

Joining Forces with Technology to Heal and Grow

Society’s dependence on technology may be causing imbalances, as seen in the increase of social dysfunction and mental and emotional health issues. Veronica realizes technology is here to stay and is actively coming up with innovative ways to combine it with heart and nature to return people to a state of personal balance.

Pioneering In Business

Veronica does not believe in "throwing the baby out with the bath water." She understands the value of the old and the new and takes the best parts of each to provide new and meaningful experiences for her audience. Veronica testifies, “It is sound business to combine whatever’s available in new ways to deepen the connections people have with themselves and others.”

The Power of Imagination On the Future

Imagination is the paving stone that connects possibility with probability. Nothing can be created if it is not first conceived of, which implies that there is a powerful cause and effect to the act of imagining something that does not yet exist. Now imagine what knowing this may have on the future.

The New Diet: Positive Imagery!

New studies report that the images we see are just as important to our health as food and exercise. Today, positive imagery is playing a role in healing as well as boosting self-esteem, confidence, creativity, immunity, and more.

Download Veronica Vargas's Radio One Pager

  1. You’ve become an expert at doing what you love and succeeding in spite of traditional societal expectations. Share some of your journey with us.
  2. You’ve said that you went from “hiding and hating” your public persona to stepping out publicly as the face of your business. How did you get there?
  3. One of your central goals is to help adults tap back into their playfulness and imagination. How does that work?
  4. You also create space for people to be their authentic selves and share their unique stories. How do you support people in embracing their personal truth?
  5. Many of us wish we were more creative. What tips do you have to help people get “in the flow” of their creativity?
  6. You say it’s possible to notice big miracles in the smallest of details. What do you mean by that?
  7. Today’s trending communication and humor tends towards the wry and snarky. How are you encouraging more heart-centered forms of expression and connection?
  8. Teen depression and suicide is a heartbreaking challenge faced by families and communities all over the Unites States. How is your work helping to provide new solutions for this crisis?
  9. In your experience, why is it so important to seek one’s joy outside of conformity?
  10. What advice do you have for people listening today that feel stuck, unhappy, and disconnected – whether at work, at home, or in their communities?
  11. Can we really experience magic or have we become too cynical?
  12. What is "imaginovation?"
  13. Creating a lifestyle brand using innovation is a harder road for a business owner. Why not do more of the expected, which is proven profitable, rather than the unexpected?
  14. Is there really a need for adults to play more, and what is deep play?
  15. Why do you feel it is so important to create an alternate reality using your products?
  16. There are reports that cell phone addiction and technology is partly causing identity crisis, social disconnection, and depression. How is your application of technology helpful?

Veronica Vargas's Media Coverage

Published on January 22, 2020

Marketing That Clicks Podcast

Interview
By: Michael Guberti


Published on June 17, 2018

Dream Big With Zhanna

Interview, Part 2
By: Zhanna Shpits


Published on June 17, 2018

Dream Big With Zhanna

Interview, Part 3
By: Zhanna Shpits


Published on June 6, 2018

Dream Big With Zhanna

Interview, Part 1
By: Zhanna Shpits


Published on February 14, 2022

Read My Lips

Love Your Creativity!
By: akaRadioRed


Published on October 8, 2020

Word of Mom Radio

Veronica Vargas Shares Shaboo Prints on The Mompreneur Model on Word of Mom
By: Dori DeCarlo


Published on June 22, 2020

Start Up Nation

How to Magnetize Your Messaging with a Unique Brand Voice
By: Veronica Vargas


Published on June 3, 2020

Thrive Global

Veronica Vargas of Shaboo Prints: “Loving what you do is key to personal and business success; Periodically ask yourself whether you are having fun”
By: Tyler Gallagher


Published on May 28, 2020

Joy Corner

Veronica Vargas - Award-Winning Creator, Shaboo Prints
By: Sydney Weiss


Published on May 5, 2020

Lead Up For Women

#Thrive Thursday: Meet Veronica Vargas Imagineer and CEO at Shaboo Prints
By: Colleen Biggs


Published on May 4, 2020

Missys Product Reviews

Shaboo Prints Adult Coloring Book & Animal Cards
By: Melissa Botelho


Published on April 29, 2020

Authority Magazine

Veronica Vargas of Shaboo Prints: “Loving what you do is key to personal and business success; Periodically ask yourself whether you are having fun”
By: Tyler Gallagher


Published on April 14, 2020

Life Unscripted Radio

Create your Own Happy Place and The Lost Art of Connecting, Veronica Vargas
By: Christina Rivera


Published on April 2, 2020

Thrive Global

Don’t Let Trends Kill Your Business Mojo
By: Veronica Vargas


Published on March 31, 2020

Thrive Global

Entrepreneurs: Go from Weakness to Power
By: Veronica Vargas


Published on March 30, 2020

Inventing Women

MEET VERONICA VARGAS, INVENTOR SHABOO PRINTS
By: Heidi Richards Mooney


Published on March 26, 2020

SelfGrowth.com

The Time Has Come to Fight Like a Girl
By: Veronica Vargas


Published on March 25, 2020

Benton Courier

It's Alive! Shaboo Launches First-Ever Augmented Reality Zen Beam Lamp


Published on March 25, 2020

Boston Herald

It's Alive! Shaboo Launches First-Ever Augmented Reality Zen Beam Lamp


Published on March 25, 2020

CBS-19

It's Alive! Shaboo Launches First-Ever Augmented Reality Zen Beam Lamp


Published on March 25, 2020

Chicago News

It's Alive! Shaboo Launches First-Ever Augmented Reality Zen Beam Lamp


Published on March 25, 2020

Daily Times Leader

It's Alive! Shaboo Launches First-Ever Augmented Reality Zen Beam Lamp


Published on March 25, 2020

Fox-54

It's Alive! Shaboo Launches First-Ever Augmented Reality Zen Beam Lamp


Published on March 25, 2020

Miami News Journal

It's Alive! Shaboo Launches First-Ever Augmented Reality Zen Beam Lamp


Published on March 25, 2020

WRCB-TV NBC-3

It's Alive! Shaboo Launches First-Ever Augmented Reality Zen Beam Lamp


Published on March 25, 2020

Press-Telegram

It's Alive! Shaboo Launches First-Ever Augmented Reality Zen Beam Lamp


Published on March 25, 2020

Star Tribune

It's Alive! Shaboo Launches First-Ever Augmented Reality Zen Beam Lamp


Published on March 25, 2020

The Daily Press

It's Alive! Shaboo Launches First-Ever Augmented Reality Zen Beam Lamp


Published on March 25, 2020

The Post and Mail

It's Alive! Shaboo Launches First-Ever Augmented Reality Zen Beam Lamp


Published on March 21, 2020

CollegeXpress

How to Beat Cabin Fever
By: Veronica Vargas


Published on March 20, 2020

Yahoo Finance

Quarantined? Beat Cabin Fever


Published on March 19, 2020

Women of Wisdom

Veronica Vargas is Creating a Social Movement
By: Heidi Richards Mooney


Published on March 18, 2020

Thrive Global

Stuck Indoors? Here’s How to Beat Cabin Fever.
By: Veronica Vargas


Published on March 3, 2020

Thrive Global

Letting My Body Speak During Cancer
By: Veronica Vargas


Published on March 3, 2020

SelfGrowth.com

3 Tips to Beat Adult-Onset Doldrums
By: Veronica Vargas


Published on February 24, 2020

StartupNation

How to Create a Successful Lifestyle Brand
By: Veronica Vargas


Published on February 20, 2020

USA Today

First-of-Their-Kind Augmented Reality Lamps Hit the Market


Published on February 20, 2020

ABC-7 WZVN-TV (Fort Myers, FL)

First-of-Their-Kind Augmented Reality Lamps Hit the Market


Published on February 20, 2020

Chicago News Journal

First-of-Their-Kind Augmented Reality Lamps Hit the Market


Published on February 20, 2020

FOX-40 WICZ-TV (Binghamton, NY)

First-of-Their-Kind Augmented Reality Lamps Hit the Market


Published on February 20, 2020

KLKN-TV ABC-8

First-of-Their-Kind Augmented Reality Lamps Hit the Market


Published on February 20, 2020

KTVN CBS Reno

First-of-Their-Kind Augmented Reality Lamps Hit the Market


Published on February 20, 2020

KVOO-FM 98.5

First-of-Their-Kind Augmented Reality Lamps Hit the Market


Published on February 20, 2020

LA News Journal

First-of-Their-Kind Augmented Reality Lamps Hit the Market


Published on February 20, 2020

NBC 2

First-of-Their-Kind Augmented Reality Lamps Hit the Market


Published on February 20, 2020

New York News Journal

First-of-Their-Kind Augmented Reality Lamps Hit the Market


Published on February 20, 2020

WZVN-TV ABC-7

First-of-Their-Kind Augmented Reality Lamps Hit the Market


Published on February 20, 2020

WRDE Coast TV CBS

First-of-Their-Kind Augmented Reality Lamps Hit the Market


Published on February 20, 2020

WRCB-TV NBC-3

First-of-Their-Kind Augmented Reality Lamps Hit the Market


Published on February 13, 2020

The Mommies Reviews

Shaboo’s Light the Magic Lamps
By: Glenda Cates


Published on February 8, 2020

Morning Star

ProfNet Expert Alerts Available on Reducing Marketing Costs Through Automation, 3 Inspirational Business Tips for "Women Who Have It All", 5 Secrets to Vibrant Health, and more


Published on February 8, 2020

AP News

ProfNet Expert Alerts Available on Reducing Marketing Costs Through Automation, 3 Inspirational Business Tips for “Women Who Have It All”, 5 Secrets to Vibrant Health, and more


Published on February 7, 2020

Yahoo Finance

ProfNet Expert Alerts Available on Reducing Marketing Costs Through Automation, 3 Inspirational Business Tips for "Women Who Have It All", 5 Secrets to Vibrant Health, and more


Published on February 7, 2020

Benzinga

ProfNet Expert Alerts Available on Reducing Marketing Costs Through Automation, 3 Inspirational Business Tips for "Women Who Have It All", 5 Secrets to Vibrant Health, and more


Published on February 7, 2020

Menafn

ProfNet Expert Alerts Available on Reducing Marketing Costs Through Automation, 3 Inspirational Business Tips for Women Who Have It All, 5 Secrets to Vibrant Health, and more


Published on February 7, 2020

Corp Magazine

ProfNet Expert Alerts Available on Reducing Marketing Costs Through Automation, 3 Inspirational Business Tips for “Women Who Have It All”, 5 Secrets to Vibrant Health, and more


Published on February 7, 2020

Network Brokerage

PROFNET EXPERT ALERTS AVAILABLE ON REDUCING MARKETING COSTS THROUGH AUTOMATION, 3 INSPIRATIONAL BUSINESS TIPS FOR "WOMEN WHO HAVE IT ALL", 5 SECRETS TO VIBRANT HEALTH, AND MORE


Published on February 7, 2020

Purpleiam

ProfNet Expert Alerts Available on Reducing Marketing Costs Through Automation, 3 Inspirational Business Tips for "Women Who Have It All", 5 Secrets to Vibrant Health, and more


Published on February 7, 2020

Stage of Life

ProfNet Expert Alerts Available on Reducing Marketing Costs Through Automation, 3 Inspirational Business Tips for "Women Who Have It All", 5 Secrets to Vibrant Health, and more


Published on February 5, 2020

SelfGrowth.com

Be The Pied Piper to Your Happy Place
By: Veronica Vargas


Published on February 5, 2020

Motherhood Moment

Website Spotlight: Shaboo
By: Bekah Jorgensen


Published on January 25, 2020

Marketing That Clicks

Interview with Veronica Vargas
By: Michael Guberti


Published on January 7, 2020

SelfGrowth.com

Small Details, Big Miracles
By: Veronica Vargas


Published on December 9, 2019

Rage Against The Minivan

HOLIDAY GIFT GUIDE FOR HIM & HER | 2019
By: Kristen Howerton


Published on December 2, 2019

World News

ProfNet Experts Available on Recharging Your Battery, A New Era In Gender Equality and Finding Career Happiness


Published on December 2, 2019

NewsLocker

ProfNet Experts Available on Recharging Your Battery, A New Era In Gender Equality and Finding Career Happiness


Published on November 18, 2019

The Frankie Boyer Show

Interview with Veronica Vargas
By: Frankie Boyer


Published on November 15, 2019

The Mommies Reviews

Christmas Gifts for Women
By: Glenda Cates


Published on November 14, 2019

Motherhood Moment

Shaboo Prints, Creativity, and Joy
By: Bekah Jorgensen


Published on November 14, 2019

America Meditating Radio

Discover the Power of You with Veronica Vargas & Sister Jenna
By: Sister Jenna


Published on November 5, 2019

AZ Central

Shaboo Prints Honored with "Best Stationery" Award


Published on November 5, 2019

Business PR News

Shaboo Prints Honored with "Best Stationery" Award


Published on November 5, 2019

Daily Herald

Shaboo Prints Honored with


Published on November 5, 2019

Denver Journal

Shaboo Prints Honored with "Best Stationery" Award


Published on November 5, 2019

Fox34 (Lubbock, TX)

Shaboo Prints Honored with "Best Stationery" Award


Published on November 5, 2019

Observer News Enterprise

Shaboo Prints Honored with "Best Stationery" Award


Published on November 5, 2019

Press-Telegram

Shaboo Prints Honored with "Best Stationery" Award


Published on November 5, 2019

Star Tribune

Shaboo Prints Honored with "Best Stationery" Award


Published on November 5, 2019

The Daily Press

Shaboo Prints Honored with "Best Stationery" Award


Published on November 5, 2019

The Post and Mail

Shaboo Prints Honored with "Best Stationery" Award


Published on November 5, 2019

Washington News Journal

Shaboo Prints Honored with "Best Stationery" Award


Published on November 5, 2019

WallStreetSelect

Shaboo Prints Honored with "Best Stationery" Award


Published on October 8, 2019

ABC 6 News WLNE-TV

Shaboo Prints Partners with iGreet to Launch Greeting Cards and More Into the Future


Published on October 8, 2019

Atlanta News Journal

Shaboo Prints Partners with iGreet to Launch Greeting Cards and More Into the Future


Published on October 8, 2019

Business PR News

Shaboo Prints Partners with iGreet to Launch Greeting Cards and More Into the Future


Published on October 8, 2019

CBS-7 KOAM-TV (Pittsburg, KS)

Shaboo Prints Partners with iGreet to Launch Greeting Cards and More Into the Future


Published on October 8, 2019

Daily Herald

Shaboo Prints Partners with iGreet to Launch Greeting Cards and More Into the Future


Published on October 8, 2019

Fox40

Shaboo Prints Partners with iGreet to Launch Greeting Cards and More Into the Future


Published on October 8, 2019

London News Journal

Shaboo Prints Partners with iGreet to Launch Greeting Cards and More Into the Future


Published on October 8, 2019

New York News Journal

Shaboo Prints Partners with iGreet to Launch Greeting Cards and More Into the Future


Published on October 8, 2019

Press-Telegram

Shaboo Prints Partners with iGreet to Launch Greeting Cards and More Into the Future


Published on October 8, 2019

Star Tribune

Shaboo Prints Partners with iGreet to Launch Greeting Cards and More Into the Future


Published on October 8, 2019

The Daily Press

Shaboo Prints Partners with iGreet to Launch Greeting Cards and More Into the Future


Published on October 8, 2019

The Post and Mail

Shaboo Prints Partners with iGreet to Launch Greeting Cards and More Into the Future

Who Is Imaginovator Veronica?

Founder and Imaginovator Veronica Vargas always felt a little different. She connected with trees from a young age, reflecting on the deep connections between the self, the world, and nature. She got violently ill after a family trip to Mexico, resulting in bouts of sickness and high fevers that lasted many months. Afterwards, her intuitive abilities magnified, but upon sharing this with peers, she was ridiculed.

After many years of closing that part of herself off, going through the motions, and generally living life the way society expected her to, Veronica found herself working a marketing job in commercial aviation. Unfulfilled, she decided to create a life that was more connected, creative, and in touch with her truth.

“I asked myself, what gives me joy?” she says. “I always loved writing, doodling, and creating and so what came naturally to me as the best thing to do was to start making greeting cards.” And Shaboo Prints was born. “There’s a path to happiness, and it’s not through what other people say; it’s of your own heart.”



Byline BIO: Veronica Vargas is the founder of Shaboo Prints, a boutique lifestyle brand designing positive products that will reawaken your joy. Veronica uses “imaginovation,” inventing ground-breaking products by combining reality with imagination to provoke awe and wonder. She is a social expressionist and entrepreneur on a mission to return millions of adults back to a wondrous world full of potential, play, and a knowing that expressing their real self is the whole point — i.e., finding their happy place! Visit www.ShabooPrints.com.

Broadcast BIO: After decades of working and living according to traditional societal rules – get a job, get a pension, climb the corporate ladder, and don’t make waves — our guest today, Veronica Vargas, decided to jump on a different path — to help people reawaken to their happy place. Welcome to the program, Veronica.

Full BIO: Veronica Vargas was a creative and whimsical child, but after decades of conformity she found herself struggling with dissatisfaction and a deep longing for fulfillment. In her forties, she returned to her childhood passions – drawing, writing, and playing – and established Shaboo Prints, a boutique lifestyle brand designing positive, feel-good products. Today, Veronica uses “imaginovation” to innovate feel-good products that expand the boundaries of possibility. She considers herself a social expressionist and entrepreneur on a mission to return millions of adults back to a wondrous world full of potential, play, and a knowing that expressing their real self is the whole point — i.e., finding their happy place!

An expert on play, imagination, and creativity, Veronica partnered with software company iGreet in 2019 to open windows into imaginative worlds and expand the experience of Shaboo’s physical products with augmented reality.

In February 2022 she is launching an 8-week online experience called Your New Odyssey. It is two months of transformative creative experiences designed to strengthen your far-out imagination and reconnect you with your innate creative genius. Why? To help adults succeed during this New Renaissance of the 21st Century as idea-generating titans of innovation.

Veronica is always exploring ways to create surprising immersive experiences. In 2024 Productions by Shaboo designed an exhibition booth for the world famous Farnborough Air Show in the United Kingdom. From the comfort of a lounge, visitors watched commercial aircraft undergo various stages of maintenance and repair on 14-foot tall LED screens.

Veronica received her bachelor’s degree from California State University – Fullerton and her master’s degree from Woodbury University. A breast cancer survivor, she loves reading, people-watching, being with family, traveling, connecting with friends, healthy living, cooking and baking, creative writing, and doodling. Leading by example, Veronica is living a fulfilled life and sharing her mission-driven business in hopes of inspiring others to tap into their own happy place where they are free to live big and play hard. She resides in Pasadena, CA. Visit www.ShabooPrints.com.

Welcome to the online press kit for Productions by Shaboo

The Future is Unadulterated Creativity - Use It or Lose It!

Productions by Shaboo reconnects adults with their inner child to strengthen the two most important skills of the 21st Century: Imagination and Creativity.

Award-winning parent company Shaboo Prints always explored video production. It  pioneered playful greeting cards that included scannable QR codes embedded with animated stories and produced weekly videos looking at life through the lens of Creativity. Bringing playfully fun worlds and characters for people to experience was its mission but it was soon realized that providing alternate virtual experiences were entirely dependent on the viewer’s ability to imagine and create. Unfortunately, studies such as the Torrence Test of Creative Thinking (TTCT), are proving that there is a decline in creativity across all age groups, but more steeply among adults.

Then the pandemic hit and the need for deeper levels of imagination and creativity increased as many suffered from physical separation, confinement and extreme change.  

Productions by Shaboo began then as a way to provide safe and fun virtual excursions and to increase public interest and awareness for the benefits and practicality of using greater levels of imagination and creativity in everyday life.

Its inaugural episodic program, Your New Odyssey: An Inward Journey to Imagination, quickly became well-received and broadcasted by local public TV. In its first year it won numerous top awards, including a Telly in the Public Interest and Awareness category.

Today, the team at Production by Shaboo stays busy innovating new ways to employ video, film and other multimedia to safely and playfully engage and immerse viewers into deeper levels of imagination and creativity. When people reconnect with the creative genius of their youth, mental and physical health, critical thinking, emotional resilience, problem-solving, enthusiasm and innovation improves and these are but a few of the proven benefits of being more imaginative and creative. Once you let your original creative self out…well, you want to put her/him back in the tube!

What Is Shaboo?

Veronica named her company after a game she used to play with her friend's son. “We would play and frolic and I would yell, ‘Roo Shaboo Shaboo!’ That has always stuck with me, and Shaboo became the perfect name for the company I was creating. Shaboo represents a time in our lives when the world was magical and the potential was huge and imagination was powerful. I try to remind folks of that world – of their ability to connect, express, and play.”

Shaboo is an innovative social expression company that features a variety of ever-evolving goods and services, social media, and digital entertainment, including:

* Greeting Cards: Physical cards that are leading the industry in the use of interactive augmented reality bonus experiences, thanks to a recent partnership with software company iGreet. More than cards, they are windows that open and invite you into the playful world of Shaboo Prints.

Shaboo AR greeting card instant experience

* Light the Magic Lamps: Decorative tabletop lamps that “come alive” using innovative augmented reality technology. Download the free Shaboo AR Scanner app to use your smartphone as a “wand” to enter the colorful World of Shaboo and reveal positive stories or uplifting messages for yourself or others.

Shaboo AR lamp instant experience

* Color and Paint Books: Made for painting or watercolors and including uplifting inspirational quotes – “Shabooisms” – to contemplate while you color.

* Cheerytoot Slide Whistle: A mood boosting tool for positivity, embellished with an elevating “Shabooism.” Guaranteed to make you giggle and open your heart to the wonder of play. Become a Pied Piper for yourself and others to the happy place.

* Shabooster Stickers: 
Reusable AR stickers that provide mobile uplift! Scan with your smart phone to open an uplifting animation. They can be reapplied to most surfaces, so use them to energize your workspace, a wall, a book cover, or car interior!

* Power of You Video Coaching: Helping individuals and small business owners develop a digital video presence online; beginner course and advanced course available.

Do You Shaboo?

More than a series of fun products and services, Shaboo is also a social movement, Veronica explains. She calls people who practice Shaboo in the world “Shaboo Messengers.” A Shaboo Messenger is:

* Someone who encourages and inspires others through their own radiating joy for life.
* A Pied Piper into the “Happy Place.”
* A believer that the world is a benevolent place.
* Someone who promotes the power of One.
* Someone who values their own experience and individuality.
* A teacher and student.

“We hold space for good messages on social media and elsewhere,” says Veronica. “We are resisting all the negativity that’s prominent in the world today to uphold all that is still good. We use the power of positive messages and images, combined with ground-breaking products, to support the well-being of others and the power of storytelling to connect people with deep positive truths that may be forgotten by the current mainstream. We believe in the power of play to reveal one’s true self and release dormant creativity.”

Download Veronica Vargas’s One Pager.

PRESS RELEASE 3/25/20It’s Alive! Shaboo Launches First-Ever Augmented Reality Zen Beam Lamp
PRESS RELEASE 2/13/20 First-of-Their-Kind Augmented Reality Lamps Hit the Market
PRESS RELEASE 11/5/19 
Shaboo Prints Honored with "Best Stationery" Award
PRESS RELEASE 10/8/19 
Shaboo Prints Partners with iGreet to Launch Greeting Cards and More Into the Future

Learn more at www.ShabooPrints.com.

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